About Us
SAcamera was established over 6 years ago by photo/video enthusiasts passionate about providing fellow hobbyists, amateurs and professionals with the most efficient and cost-effective way of buying photo/video equipment.
Mission Statement
In order to get a proper understanding of what we offer at SAcamera we invite you to read our Mission Statement which we believe best summarises our offering to you: “SAcamera’s mission is to offer access to an unparalleled photographic, audio-visual and optical shopping experience to all our customers, whether they reside in the streets of the metropolises or the most remote part of Southern Africa.
As a customer-centric business we believe in the necessity to continually adapt our product offering to the changing technological nature of Southern Africa and the world while remaining true to the 3 pillars of our success and which are reflected by our slogan - “widest range, low prices fast delivery”.
As a business, product range is vital, and it is SAcamera’s goal as an ever-expanding resource to provide quality products that meet the requirements of professional, amateurs and occasional users alike. More than a point of sale, our continual growth must be rested in our customer service. As an information resource that offers unbiased and fair information and advice, our website should be our customers trusted port of call.
SAcamera believes that becoming a top retailer is not based on increasing market share indiscriminately, but in living up to the retailer’s key role as a service provider and meeting customer expectations of ease-of-use, convenience and after-sales service, all of which are exemplified by our worry-free shopping guarantee.”
Chronology of SAcamera's History
- 2003:
- SAcamera starts trading from a small bedroom in Cape Town, offering a limited range of equipment for purchase online.
- 2004:
- After a successful year SAcamera moves into its first ‘office’ in the Cape Town CBD and takes on a single employee.
- 2005:
- Growth of the company remains strong and the workforce doubles in size. Product range is expanded significantly in order to service the needs of professionals.
- 2006:
- New offices are opened in the CBD and a ‘collection point’ is established for convenience to Cape Town customers. Key relationships are established with major local suppliers.
- 2007:
- Online commerce begins to really take off in South Africa and SAcamera ships more parcels around South Africa than ever before. SAcamera moves to a larger premises and opens a small showroom. Website and service improvements lead to the site winning the Jump Shopping 2007 E-commerce Award for Best Online Photographic Store in South Africa.
- 2008:
- SAcamera relocates once again, this time to smarter premises in Century City, and opens a new showroom. Distribution network is improved in order to service customers across Southern Africa. SAonline Holdings is now the formal holding company for SAcamera, with a new CK number.
- 2009:
- SAcamera launches a blog and Facebook page on which fans can post pictures and comments
- 2010:
- SAcamera launches a new backend for its website and invests in more website tools to improve shopping experience.
Useful Links
Company Information
‘SAcamera’ trades under the registered name of ‘SA Online Holdings PTY Ltd’, a South African registered private company with registration number 2012/035190/07 and VAT number 4710207780.

Worry-free Shopping Guarantee
- Minimum one year full warranty on all goods
- All credit card transactions are securely processed on a payment gateway endorsed by major South African banks
- We do not store your credit card or banking details.
- All goods are insured by us until they reach you.
SAcamera Store Details
Telephone: 0861 112 868
Opening times:
» Mon-Fri: 8.00am-5.30pm
» Sat: 9.00am-1.00pm
» Public Holidays: Closed
Visit our Showroom
Our Newsletter
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