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Nikon launches new lens: AF-S NIKKOR 24–85mm f/3.5–4.5G ED VR

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Johannesburg, South Africa, 14 June 2012 – Nikon in South Africa today announces a new FX-format zoom lens with broad 24-85mm focal range, compact build and Vibration Reduction. With a versatile reach from wide-angle up to telephoto and a lightweight body, it’s a smart choice for FX camera users looking for a multi-purpose lens that doesn’t cut any corners when it comes to image quality.

Romi Jacobs, Chief Marketing Officer says: “The idea behind this lens was to combine a useful focal range with a compact yet sturdy build, but without sacrificing the image quality modern Nikon D-SLRs require. It strengthens Nikon’s range of affordable and versatile FX-format zoom NIKKOR lenses, and is a smart choice for Nikon shooters looking for a practical way to cover a variety of situations.”

Multi-tasker

Developed to be especially compact for an FX-format zoom lens, this 24-85mm NIKKOR is ideal for people who want a walkabout lens that offers the freedom to shoot a wide variety of day-to-day moments and subjects. The versatile 24-85mm range covers most commonly used focal lengths with ease: from landscapes to portraits, you can go fairly wide or zoom into distant objects without needing to change lenses.

Sharp and Steady

Complementing the versatile focal range is Nikon’s second-generation Vibration Reduction technology (VRII) — that allows substantially sharper handheld images across the zoom range and dramatically reduces image blur, especially when shooting towards the telephoto end of the range. VRII also enables you to shoot using shutter speeds up to four stops slower, enabling you to shoot more effectively when shooting in low light.

Nikon’s Super Integrated Coating ensures superb colour reproduction, while Extra-Low Dispersion (ED) glass and three aspherical lens elements help deliver stunning sharpness and contrast, even at maximum aperture.

Good to Go

Well-balanced in terms of size, weight, price and image quality — and boasting a weather-sealed mount — this lens offers a worthwhile combination of precision NIKKOR optics, broad focal range and lightweight build for people on the go.

This lens comes with a lens case CL-1118 and hood HB-63.


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AF-S DX NIKKOR 18-300mm f/3.5-5.6G ED VR – One for All

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Johannesburg, South Africa, 14 June 2012 – Nikon in South Africa today announces a new high-powered DX-format zoom lens with wide-angle to super-telephoto reach and Vibration Reduction. Boasting an ultra-high 16.7x zoom ratio and incredibly wide 18-300mm focal range, this new lens is a great all-rounder for photographers with a broad range of interests.

Romi Jacobs, Chief Marketing Officer says: “The great thing about the new 18-300mm DX lens is that you can head for a day out shooting without carrying a bag full of gear. Photographers who like to travel light won’t have to compromise on what they shoot because its remarkable zoom range covers most situations with ease.”

All in One

With its versatile wide-angle to super-telephoto reach, this 16.7x zoom lens is perfect for travel or for times when you only want to take one lens out with you. The remarkable 18-300mm focal range (FX-format/35mm equivalent: 27 to 450mm) easily covers most commonly used focal lengths, going further than many comparable lenses by offering 300mm reach and a maximum aperture of f/5.6 at the telephoto end of the range. From wide landscapes to tight portraits and action photography, this lens will capture it all.

Sharp and steady

Complimenting the versatile focal range is Nikon’s second-generation Vibration Reduction system (VRII) — that allows substantially sharper handheld images across the zoom range and dramatically reduces image blur, even when taking extreme telephoto shots. Three Extra-Low Dispersion (ED) glass and three aspherical lens elements provide high resolution and superior contrast, and the nine blade rounded diaphragm opening makes out-of-focus elements blend together smoothly. Nikon’s compact Silent Wave Motor technology (SWM) combines fast and precise auto focus with super-quiet operation.

Built to travel

A practical zoom-lock switch keeps the lens secure when not in use, and it boasts a metal mount with rubber sealing for protection against dust and moisture.

This lens comes with a lens case CL-1120 and hood HB-58.